The goal for most retailers is to sell as many products to as many customers as reasonably possible. Why does inventory turnover matter to your ecommerce business? That prioritization could affect your spending on active and planned marketing campaigns, while your customer service team receives fewer complaints when high-turnover products are readily available. Slow-moving inventory, meanwhile, can be discounted to make room for more profitable items. This metric helps you make decisions about inventory levels and drive other business decisions related to warehouses, fulfillment, marketing and customer service.įor example, products with high inventory turnover ratios should be optimally positioned in warehouses for quick fulfillment. In essence, inventory turnover measures how fast you sell inventory during a given period. While you can measure inventory movement over a month or quarter, many inventory turnover calculations rely on yearly inventory data. They all refer to inventory ratios reflecting the number of times your products are sold and replaced in a given period. Inventory turnover is known by several names, including inventory turnover ratio, stock turnover, inventory turn or stock turn.
Learn more about inventory turnover, how it applies to your business, common calculations and how you can improve this metric. And when you know the key calculations, you can benchmark your industry turnover against your industry’s specific circumstances.
Reviewing inventory turnover is an essential step in effective inventory management, which helps you fulfill orders, keep inventory in balance and plan for business milestones such as adding locations or product lines.
#INVENTORY TURNOVER RATIO HOW TO#
Do you know how to calculate inventory turnover? This critical business metric informs your day-to-day inventory management decisions and strategies to help you continue to scale.
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