That’s when Lawrence realized that this was what he wanted to do – to create a watch that was a perfect hybrid of the two, fashionable and luxurious. No matter how many new watch brands came into being, they invariably fell into the “luxury group” (beautiful but too expensive for the majority of customers) or the “fashion category” (attractive and modern, but lacking the finer details of the higher-end watches). However, over time, he noticed that there was something missing. He became well-versed in all the luxury and fashion lines, their various components, and what makes for a truly excellent watch. By this time, Lawrence’s father’s small shop had expanded into the exciting world of luxury watch sales and Lawrence soon jumped on board to help.ĭuring the subsequent eight years, Lawrence learned the watch industry inside and out. However, the financial world failed to capture his interest in the way that working with watches had. Lawrence graduated from Binghamton University and spent some time working at JP Morgan afterwards. Throughout his early childhood, his father had a watch repair shop, and by the time Lawrence had entered high school, he was working with his father part-time. He inherited his passion for fine watches from his father. Lawrence Leyderman, founder of House of Horology, was born and raised in New York City. Lawrence Leyderman, Founder of House of Horology The next step for House of Horology is its launch of its second line of watches and to expand into third party stores.
#Art of horology store software#
House of Horology partnered with Secret Labs, the creators of software platforms for electronics platforms for software developers, to create Agent.
#Art of horology store Bluetooth#
In May of 2013, House of Horology launched the Agent Smartwatch on Kickstarter, a next-generation smart watch that uses Bluetooth connectivity to work with your smart phone. House of Horology continues supporting social responsibility as the brand grows. In addition, House of Horology auctioned a watch on to raise money for Hurricane Sandy relief victims.
Portions of sales will benefit Stoked and donations have been made to Art Start to aid both organizations in their goal of fostering positive childhood development. In keeping with Lawrence’s philosophy of helping others, House of Horology has partnered with two local organizations, Stoked and Art Start, which help inner city children in need. In addition, the store sells a collection of vintage timepieces.
House of Horology currently sells its debut Bedlam collection of 16 watches in-store and online. The first store is located at 193 Prince Street in SoHo, NYC and opened in November of 2012. Horology (the study and science of time) and New York City were the inspirations behind the first collection, which is featured in the brand’s flagship store. House of Horology is a New York based watch brand established by Lawrence Leyderman.Īfter years of working at his father’s watch shop and feeling that there was not a watch on the market that had excellent craftsmanship at a reasonable price, Lawrence Leyderman decided to follow his passion for watches and launched his first collection for House of Horology called “Bedlam”.
0 kommentar(er)
